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Rolex Just Signed Tiger Woods To His First Major Endorsement Deal Since His...

Tiger Woods’ mighty fall from grace cost him a lot more than PGA victories.After losing five major endorsements since the fallout from his adulterous behavior and divorce, Rolex has announced a deal to...

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17,000 Fake Swiss Watches Were Just Seized From Chinese-Run Workshop In Dubai

To protect their business model and preserve their customers' feeling of exclusivity, the Swiss watch industry is cracking down on counterfeiting.Case in point: 17,000 fake Swiss watches were seized in...

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PHOTOS: First Look At Rolex's Sky-Dweller With An Annual Calendar

This is a guest post from HODINKEE, a watch blog that's sharing some highlights from Basel World 2012, the world's largest watch show, with us.After all the hype, you are looking at what is (probably)...

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This Famous Rapper Is Being Sued For Allegedly Stealing A $30,000 Watch

Drake might be on the hook for $30,000 if a Manhattan lawyer can prove the rap star stole his Rose-Gold Rolex Presidential.James McMillan claims his uber-expensive time piece went missing after he...

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Tommy Hilfiger Gifted Nicki Minaj A $32,000 Rolex For Being His Guest At The...

Fashion-forward rapper Nicki Minaj will be wearing a Tommy Hilfiger gown and sitting at Tommy Hilfiger's table during tonight's Met Ball, aka fashion prom.In order to thank Minaj for being Team...

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4 Simple Ways To Spot A Fake Rolex Watch

Even if you're not a watch aficionado, chances are you've heard of the Swiss brand Rolex.Rolex is a widely known status symbol, with over 700,000 of its timepieces pumped out annually. It's also one of...

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3 Watches You Should Wear If You Want To Impress People

 <div>Please enable Javascript to watch this video</div> When a man flashes his cuff and his watch is revealed, what does it say about him?Classic men's...

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Here's How Your Watch Can Prove That 2 + 2 Doesn't Equal 4

2 + 2 = ? appears to be one of the easiest problems in mathematics, and it is probably one of the first you ever encountered. If Kate has 2 apples and Matt gives her 2 more apples, then she has 4...

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3 Watches You Should Wear If You Want To Impress People

Classic men's jewelry that is sophisticated without going over the top falls into two categories: a wedding ring and a great watch.We visited Bergdorf Goodman's Men's Store to chat with Town &...

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Lynn Tilton Is Getting A Huge Tennis Award That Comes With A Personalized Rolex

Private equity queen Lynn Tilton, who runs Patriarch Partners, will be receiving a huge tennis award next month. Tilton, an alumna of Yale and former women's varsity tennis player, will be awarded with...

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When To Buy Your First Rolex

True story: When I first became interested in "nice" watches I had little interest in Rolex. Looking back, I think I found them a bit ordinary or too conservative looking. My 20 year-old self perhaps...

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What Model To Buy For Your First Rolex

There are tons of available Rolex watches to choose from. And that doesn't even include Rolex's rather intense catalog of vintage and no longer produced models.Many people know they want a Rolex watch...

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How And Why Rolex Prices Have Increased Over Time

In this special feature article, we go on a quest to better understand what is behind the unremitting rise of luxury watch prices, and to do so, we will explore how and why Rolex prices have increased...

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10 things every Rolex owner should know

Rolex really isn't like any other watch brand. In fact, the privately held, independently run entity isn't like most other companies. I can say this now with a lot more clarity than most people because...

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Here's the thing about the Apple Watch — it isn't really a watch (AAPL)

The Apple Watch is going to hit the market pretty soon.There's a raging debate about whether it will revolutionize the smartwatch category or be a humiliating flop that destroys the shared destiny of...

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Here's why the Apple Watch always shows the time as 10:09 in advertisements...

If you see an advertisement for a watch, chances are you'll see the watch's time set to 10:10.Watchmakers have traditionally chosen 10:10 as their display time because it ensures that the watchmaker's...

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A designer is creating customized Rolex watches inspired by gun engravings,...

MadeWorn is a still pretty new company (founded in 2013) which is the latest project by the well-respected and successful Mr. Blaine Halvorson. Blaine also happens to be a watch guy and recently began...

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I'm going to buy an Apple Watch — in 3 years (AAPL)

The Apple Watch is the only Apple product I've even been super-interested in.I like watches and always have, and I think Apple's design guru, Jony Ive, and his team did a great job, for the most part,...

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Am I going to buy an Apple Watch? Sure — in 3 years (AAPL)

The Apple Watch is the only Apple product I've ever been super interested in.The thing is going on sale on Friday, and the advance reviews are in. They're mixed, which isn't too surprising, given that...

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Rolexes are so much more than luxury – they've always been watches for...

What exactly is a "Rolex Oyster Professional" watch? Most Rolex watches produced today use the brand's Oyster case which embodies years of development that started with the original Rolex Oyster watch...

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